A century of manufacturing and a future of cutting tool solutions

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07 October

IZAR, the Spanish leading manufacturer of cutting tools, presents its corporate video, a milestone that reflects over 100 years of experience, innovation, and an unwavering commitment to quality. The video highlights the company’s presence across five continents and its ability to deliver customized, precise solutions for industrial and professional sectors worldwide.

Since its founding in 1910, IZAR has stood out for the quality of its products—a principle that remains intact more than a century later. Today, the company is established as a European benchmark in the industry, with a presence in 90 countries and a portfolio of over 65,000 references, covering industries as diverse as automotive, aerospace, renewable energy, construction, and maintenance.

The video clearly conveys the company’s philosophy: each tool is manufactured “as if it were the most important,” combining generations of experience with the most advanced technology. This approach ensures robust, precise, and durable tools designed to fully meet customer expectations. Moreover, IZAR oversees every stage of the production process, guaranteeing a quality standard that sets the company apart in a highly competitive market.

Innovation, commitment, and service are other key pillars emphasized in the video. The company invests over two million euros annually in state-of-the-art machinery, continuously refining its processes and expanding its capabilities. Even if a specific tool does not yet exist, IZAR can manufacture it to order with absolute precision, ensuring fast delivery times: 24 hours for Spain, France, and Portugal, and 24–48 hours for the rest of the European Union, with plans to expand to additional regions.

The video also highlights the human dimension of IZAR. As a social economy company, every employee actively participates in company decisions, fostering a team spirit based on solid values and mutual commitment. This philosophy translates directly into customer and user satisfaction, reinforcing the trust that has defined the brand since its origins.

For IZAR, producing a corporate video like this represents a strategic milestone: beyond being a valuable marketing tool, it becomes a global communication asset, capable of projecting the company’s identity, history, and reliability to all types of international markets. In this way, clients, distributors, and partners around the world can experience the essence of IZAR in a concise, two-minute visual presentation.

English video link: https://youtu.be/JXNPyydbOz8

 

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